WaywardMarl LLC presents · Pre-seed · Panama first

The trust and risk layer for property in Panama.

Nuestrogar is a property platform for Panama that combines verified listings, clear title status and parcel-level flood and climate-risk data, including readings from our own on-site environmental sensors, so buyers, lenders and developers can see what a property is really worth and what risks it carries.

Nuestrogar is built and operated by WaywardMarl LLC. We are speaking with angel investors, early-stage funds and university-affiliated investors.

The problem

Three things a buyer in Panama cannot see.

Buyers, foreign investors, lenders and funds all price property with the same blind spots: price, title and physical risk.

Price: no sold-price data

Panama has no open, bulk dataset of recorded sale prices. We checked the public registry, the land authority, the tax authority and the national open-data portal. Property is priced on asking prices and instinct.

Title: rarely disclosed

Registered title, rights of possession and concessions carry very different legal risk, yet listings rarely say which one is being sold.

Physical risk: unpriced

Flood, seismic and coastal-zone exposure go undisclosed on listings, even though open satellite and terrain data describing them already exist.

The main portal isn't built for property

The dominant classifieds site lists homes next to cars and jobs, with no visible duplicate detection or agent verification. In this market, trust is the product.

The product

Every listing verified, titled and risk-scored.

Buyers get a clean, bilingual, map-first search. Lenders, developers and funds get the risk and market data underneath, down to the individual building.

01

Consented, multi-source supply

Listings come from licensed MLS data, agency and developer feeds, and direct agent submission. No scraping of competitors or social media.

02

Duplicate detection

Text and image fingerprinting catches the same property posted by several agents, so buyers see one home, not five.

03

Verified agents, labelled title

Every listing passes a moderation queue, agents are verified, and every listing shows its title status: titled, right of possession or concession.

04

Map search with comparables

Draw a boundary on the map and see comparable prices per m² inside it. It's clearly labelled as based on asking prices until recorded sales exist.

05

Flood and climate-risk maps

Satellite flood footprints, terrain, seismic hazard and the coastal zone mapped onto every parcel, with sources cited. Built for lenders, developers and funds.

06

On-site environmental sensors

Our own sensor board records humidity, temperature, barometric pressure and light inside specific buildings and construction sites: evidence satellites cannot provide.

Business model

Free for buyers. Paid by agents, brokerages and institutions.

The platform is modular, so there are several ways to earn from the same inventory and data, from $15 boosts to $299-a-month institutional data.

ProductPriceCustomer
SearchMap search, saved homes, alertsFreeBuyers and renters
Agent ProListing tools, lead tracking, listing pages$29 / moIndependent agents
Brokerage SuiteTeam seats, verified badge, priority support$99 / moSmall brokerages
Market IntelligenceDistrict-level pricing and demand dashboards$149 / moBrokerages, funds
Environmental IntelligenceFlood, terrain, seismic and coastal-zone data by area, with reports$299 / moLenders, developers, funds
Building monitoringOn-site sensor readings for specific buildings and construction sitesAdd-onDevelopers, lenders, building managers
Featured listings$15 eachAgents
Referral partnershipsMortgage, title and legal, on flat feesPer referralBanks, title and legal firms

One institutional data customer is worth ten agents. Institutions have budget lines and decide faster, which shortens the path to revenue that a pure agent marketplace would face.

Where we are

The platform is developed and in testing. Next comes real inventory in Panama.

We are pre-launch and pre-revenue. The engineering risk is largely retired. The remaining risk is getting inventory and agents, and that is what this round funds.

8
backend services developed: ingestion, search, moderation, billing and more
22
tables in a geospatial data model (Postgres + PostGIS)
7
countries with legal and tax rules researched for expansion
<$150
monthly infrastructure cost at pilot scale
In testing

Core platform

  • Listing ingestion from feeds and direct submission
  • Duplicate detection and moderation queue
  • Search API and map explorer with comparables
  • Subscriptions and featured-listing billing
  • Environmental and market-intelligence modules
  • Environmental-sensor circuit board prototype
Next

Panama launch

  • Licensed inventory from the regional MLS, franchise brokerages and developers
  • Accounts, a production web app and a photo pipeline
  • Soft launch targets: 200+ listings, 20+ agents, 100 weekly searches
  • First paying agents and brokerages
Then

Regional expansion

  • Costa Rica once Panama proves the model
  • Mortgage, title and legal referral partners
  • Registry-backed valuations through data partnerships
  • B2B market-data product
The company · WaywardMarl LLC

The company behind Nuestrogar.

WaywardMarl LLC builds and operates Nuestrogar. It is led by Katie J. Sanchez.

Plenty of people could build this technically. Very few could build it socially. Where trust is the product, being from the market matters.

  • Katie J. Sanchez, CEO. Panamanian citizen and native Spanish speaker, with an MSc in Archaeology from the University of Oxford focused on geospatial data in Panama. Katie built the Nuestrogar platform, and can incorporate, bank and sign locally, with direct access to local broker networks.
  • Our own sensor hardware. WaywardMarl's environmental-sensor board records humidity, temperature, barometric pressure and light inside specific buildings and construction sites, evidence that satellite and open data can't provide.
  • Capital-efficient by design. The whole platform runs for under $150 a month, so investor money goes to inventory and growth, not servers.
The round

WaywardMarl LLC is raising a £265,000 (about $350,000) pre-seed round for Nuestrogar.

We're speaking with angels, early-stage funds and university-affiliated investors who know proptech, climate risk or the region, and who can open doors as well as write cheques.

What the capital unlocks

  • Licensed listing inventory and agent acquisition, the only real bottleneck in a two-sided marketplace
  • A real-estate lead in Panama and a part-time data and GIS engineer
  • Legal, trademarks and a first pilot batch of environmental sensors

Where angels help most

  • Introductions to brokerages, developers, banks and title firms in Central America
  • Marketplace and proptech operating experience
  • Follow-on networks in London, Europe, Miami and Mexico City

Let's talk.

Request the deck and financial model, or book an introductory call.